Q1: These types of covers for a wider array of audiences typically displaying many different subjects such as food, fashion or any other hobby. It is more typically for niche and quiet audience specialised only for them or a profession like football or tennis. Q2: “Since 1957, GQ has inspired men to look sharper and live smarter with its unparalleled coverage of style, culture, and beyond.” The statement of GQ about its brand values says a lot about what they know about their audience. They are targeting men through fashion and image, but also appealing to their intelligence and needs for information about culture. “Beyond” is vague, but the magazine also covers politics, technology and trends. It employs leading writers and experts on a wide variety of topics appealing to activators, achievers, and seekers. Q3: GQ selects their cover stars very carefully. In the December 2022 edition, they chose Marcus Rashford, a Manchester United footballer. However, this is not th...